This is among the fastest growing fields. People have been using fan pages, groups, personal pages and company pages to engage their target audience. This article has compiled the effective techniques and tips that are helpful in increasing or building traffic in your sites by using the available social media sites. Some of the commonly used social sites include Instagram, Linkedln, Facebook, Tumblr, Pinterest, and Twitter. You can use them whenever you are producing some material for publication.
Automating the process
Automation of the social media is done through the free websites such as HootSuite (paid and free), IFFT, and Buffer (paid and free). These sites are effective in marketing the different sites by improving traffic. This can also be done using other software options that are paid for.
Asking for like, retweet or share
You can do this by giving a call to action to your followers. Some of the receptive individuals might use it in sharing the content that they enjoy on Twitter or Facebook. It is therefore important to tell them what they exactly need to do. Any blogger who is interested in improving sales from retweets, repins, likes and shares should use this method.
Simplifying the social media sharing process
Anyone having a website or a blog should provide a simple means or method of sharing his or her content. This is done by adding plug-ins or social media sharing buttons to the web properties. This will provide your readers with a quick and simple method of spreading information whenever they find an interesting post.
Running a giveaway or contest
Some companies have been established to offer these services. KingSumo is one of those companies that are specialized in managing and creating successful contest and giveaways on the social media sites. This is an effective strategy that has helped many people in increasing the number of visitors or customers to their websites.
Ensuring that your profiles are filled out
This might seem to be very obvious, but there are many entrepreneurs and online business owners who have social media profiles that are incomplete. These profiles should be used for telling people about your business and yourself. Where possible, you can also use them to provide links to your blog or website.
You should only use the social media sites that are relevant to your market or niche. Again, you should avoid concentrating on a few platforms such as Twitter and Facebook. This means that you should be everywhere.